We work with retailers + brands to define & develop ideal customer experiences.
Insight Into Foresight.
Foresight Into Action. ™
Insight. Our team of consumer strategists and designers take decades of experience developing global brands and convert consumer insights into actionable, defend-able foresight. We come to understand who your consumers are, who they aspire to be, and what they want to do next.
Through keen observation and thoughtful analysis, we define the intersection of consumers’ rational and emotional drivers and your brands’ business goals. This critical definition is the foundation of new ways in which your consumer will touch your brand.
Foresight. The moment of decision is the moment of truth. When a consumer decides to buy, whether in the store aisle, in the fitting room, on a website, or on their phone, it is vital that the framework in which they buy has facilitated the transaction and, most importantly, furthered a positive relationship with your brand.
Action. Our designers and project managers are in the business of realization—making good on the brand promise in real space and real time.
Insight
Hypothesis Development
Consumer Research
Quantitative
Qualitative
Ethnographic
Data Synthesis & Analysis
Consumer Segmentation
Shopper Insights Generation
Foresight
Consumer Experience Design
Brand Positioning
360 Shopper Marketing Strategy
Online
Mobile
In-Store
In-Home
In-Home
Retail Channel Strategy
In-Aisle Display Design
Retail Entry Strategy
New Product Strategy
Packaging Strategy & Design
Customer Journey Design
In-Store Brand Environments
SKU Rationalization
Retail Store Design
Action
Design Development
Construction Documentation
Construction Administration
Project Management
Program Management
Prototyping
Design+Build
Value Engineering
Fixture Production
Fixture Procurement
Warehousing & Distribution
Installation
Post-Installation Assessment
Consumer Experience Testing & Validation
© 2010 Consumer Experience Design. All rights reserved.
