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Hermes Ginza Store

Digital signage showing a successful combination of traditional visual merchandising and technology.

Airstream Digital Signage Content

In-store dealer network.

American Eagle Times Square

Sculptural jumbotron display stands out in the visual noise of Times Square

Hermes Ginza Store

Digital signage showing a successful combination of traditional visual merchandising and technology.

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ConsumerX Retail

ConsumerX Retail is a retail consultancy focused on the nexus of consumer behavior, technology and creativity. We provide insight, strategy and planning services across the worlds of online and offline retail. Specialties include:

digital & mobile merchandising, digital signage, retail and marketing strategy, customer journey mapping, consumer experience design, core positioning and translating business strategy into design strategy.

DynamicVM: What Works, What Doesn’t and Why

Do you remember the first time you went to Times Square or saw a Barneys Christmas window? Think about the annual spring Macy's Flower Show or the local Whole Foods produce department. Do you remember the first time you stopped and drank it all in? The magic of visual merchandising makes you pause and take notice. As I consider what works and what doesn’t when retailers and brands blend emerging technology with traditional visual merchandising – aka Dynamic VM – I think it’s

Led by

Chuck Palmer, ConsumerX is focused on understanding and developing ideal retail experiences.

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